For 75 years Zippo has been a celebrated name in American manufacturing and a benchmark in lighters. But the Zippo name does not carry the same resonance with cigar smokers. The lack of a butane flame in the company's product line has caused a majority of cigar smokers to steer clear of the traditional Zippo lighter because of the powerful scent produced by its lighter fluid. Finally, after an initial failed approach, Zippo is primed to release a new windproof butane torch flame lighter called the Zippo Blu. Website
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